In 2020, the pandemic caused a shift in the way the world worked out. Gyms and studios were ordered closed, and the industry moved along at a speedy pace. Through online offerings, many businesses, including Garage Gym, began to experience new levels of engagement.

For many, online workouts have become part of our “new normal”, and plenty of former gym rats are enjoying the flexibility and convenience afforded by digital options. This means that going forward, the ability for gyms and studios to provide a hybrid fitness experience that includes both virtual training and in-person options will be essential to success.

Garage Gym is a great example of a business that adapted quickly to the changes in the fitness industry brought by 2020. We sat down with Casey Wright, a trainer at Garage Gym, to find out:

• how his team was able to expand its business model with the help of Trainerize

• why they have no plans to return to the status quo

• and how they cultivated a strong sense of community online
  
  

Read the full story and see how you can do the same in your own business!