2025 State of the Personal Trainer Report
An Industry Report from ABC Trainerize
As we enter 2025, the fitness industry and personal trainers are navigating a landscape shaped by cutting-edge technology, shifting client expectations, and a growing emphasis on holistic health.
That’s why we created the 2025 State of the Personal Trainer: An Industry Report by ABC Trainerize—your ultimate guide to understanding the trends, challenges, and opportunities defining the future of fitness.
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The Top Personal Trainer Industry Trends
for 2025
In this report, you’ll gain exclusive insights into:
The Rise of 360° Coaching
While fitness remains at the core of personal training, clients are increasingly looking for a 360° approach to their health – including nutrition, mental health, and recovery.
A holistic approach to wellness will drive client success in 2025 and beyond.
Hybrid Coaching is Here to Stay
Combining in-person and online training is the key to thriving in today’s market.
Hybrid coaching offers the best of both worlds: the personal connection of face-to-face training combined with the convenience of online support.
The Obstacles of Being a New Online Trainer
One of the biggest challenges for personal trainers today is transitioning their business online. But the challenge of going online isn’t just technical—it’s strategic.
How can new trainers overcome challenges to build sustainable, profitable careers?
The Changing Role of Social Media for Coaches
Is Instagram not what it once was? What about TikTok as the app faces challenges?
Social media remains a vital tool for personal trainers, but the platforms for personal trainers to prioritize for lead gen and client engagement are shifting.
Why should you download this report? Well, put simply, because it’s more than just a report! It’s your playbook for leveraging the trends, tools, technology, and techniques shaping the future of fitness.
Discover actionable strategies to stand out, meet evolving client expectations and industry shifts, and take your personal training business to the next level.