In this session, our guests will talk about how you can use social media to grow your influence and your fitness business, they will talk about how they did it, how to approach trends and to adjust them for your niche, and much more.

🔹 Sarah Taylor is a Plus Size Personal Trainer, Virtual Fitness Gym Owner, Plus Size Model, Blogger, Former Miss Plus Canada, and Motivational Speaker.You can catch her any day as TV personality and fitness expert on Cityline and Breakfast Television. She was recently featured in Self Magazine and was named one of the top 30 Fitness Influencers to follow by Glamour Magazine.

🔹 Michelle Leighton is an online entrepreneur, social media strategist and blogger. She is passionate about helping brands grow their online presence through authentic, funny, and relatable content. From her experience building an audience of over 50,000 followers on TikTok, she has learned the secret to social media growth comes down to storytelling and a willingness to be vulnerable with your audience.