How to Go from 0 to $5,000/Month with Online Training! Ft. Michelle Riley of Fierce and Fit
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In this episode, we're sharing how Michelle Riley (Founder of Fierce & Fit) went from earning $0 to over $5,000 per month with online personal training in only SEVEN months! We're sharing the whole process step-by-step, to help you create a roadmap for your own fitness business. You will learn how to:
- Structure your business model
- Identify your niche and target your ideal customer
- Promote your services (on social media and elsewhere)
- Get new customers into your sales funnel
- Price your services
- Make the sale
- Retain existing clients
- Scale your business
- Pitch yourself
- Build your brand
Start Training Clients Online Right Now
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In this Webinar you will learn how to use Trainerize to do the following:
- Create a business model with more flexibility and resilience (adapting to the changing needs of your clients!)
- Build digital products and sell your services online (getting set up on Trainerize)
- Upselling add-on products (programs, habit coaching, and nutrition)
We will then teach you how to get started with Trainerize, walking you through a step-by-step guide:
Writing for Social Media: 5 Ways to Instantly Improve your Brand
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Social media is one of the biggest marketing channels for many business owners and fitness professionals. In this webinar, we’re joined by professional fitness writer Amanda Vogel who’s teaching us how to navigate writing as a fitness pro. These tips will help you improve your online presence, connect with prospective clients and make a lasting impression. In this session, here's what you’ll learn:
- How to effectively communicate on social media platforms (as a fitness professional or entrepreneur)
- How to find your brand voice and stand out in a competitive market
- Common social media mistakes people make and how to avoid them.
Put Sales on Autopilot with Trainerize Pay: How to Sell More Training With Less Effort!
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Learn how to set up an e-store and sell your fitness products and services online. Trainerize Pay is designed to automatically accept payments from your clients on-demand. In this webinar, you will find out how to take advantage of this tool and have sales run seamlessly in the background. Take your clients from “ready to buy” to “ready to train” in seconds.
You'll learn how to:
- Set up Trainerize Pay and launch your e-store
- Collect payments automatically, host sales and create discount codes
- Automate certain actions in Trainerize once someone purchases a product (such as program delivery or adding customers to groups)
- Review transactions to manage billing cycles + sales earnings
- Integrate to sell your products into social media and websites
How to DOMINATE Your Niche and Get 10,000 Fans
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Brian Silva is an incredible example of somebody who has taken his training experience and turned it into a scalable and profitable niche business online. Brian is a pararescueman who has created a blog and brand around the topic, helping others train to become what he calls a “PJ”. His blog/ Youtube Channel “How to be a PJ” has amassed over 10,000 subscribers turning his niche into a highly profitable business.
In this exciting interview, you’ll learn:
- How this trainer turned his unique experiences into a super successful niche training service, and how you can do the same!
- How to use Youtube as a sales funnel and get new clients to come right to you
- How to create a niche content strategy that actually works
Winning Growth Strategies for Studios and Gym Owners
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Greg McCoy is a highly successful personal trainer, entrepreneur, and gym owner who has been in the business for over a decade. His career is wide-ranging and in addition to training clients, he is also an industry speaker and enjoys helping other fitness professionals and business owners learn how to scale and grow their businesses.
This interview-style webinar focuses on providing key growth hacks and frameworks for fitness club and studio owners or managers. You will learn:
- How to increase revenue by bringing online training into your gym or studio
- How to create a customized sales funnel for your gym or online business
- How Greg personally diversified his business model and reached more than 1000 clients (and tips for you to do the same!)
Adding Multiple Revenue Streams to Your Fitness Business
Next Session Dates: TBA
Earn more money and change the lives or more clients by adding new service offerings and revenue-generating channels to your fitness business like online and group training or low-touch/high-volume programming.
You'll learn how to:
- Upsell your existing clients onto new or enhanced services
- Use technology to add value to and enhance your in-person offerings
- Add online and hybrid training to your existing business model
- Integrate group training into your services
- Identify new growth opportunities for your business
Offer Nutrition Coaching and Level up your Business: Here's How!
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Nutrition coaching is a huge component of your clients' success, making it an essential part of almost every fitness business. Learn how to use Trainerize to incorporate nutrition coaching into your training services both online and off and enjoy the benefits of an increased average client lifetime value while also helping your clients thrive right out of the gate.
- Set up custom or pre-built meal plans for clients using the Trainerize app
- Create nutrition goals for your clients using Trainerize
- Set up the MyFitnessPal and Fitbit integrations to track and monitor your clients
Keeping Online Clients Engaged and Motivated
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A happy client is a successful client—and one that keeps coming back for more of your fitness services. Learn how to keep your clients engaged and motivated throughout their fitness journeys using Trainerize.
You'll learn how to:
- Build strong client-trainer relationships with in-app messaging
- Automate part of your client communication to save you time
- Leverage social motivation and groups to keep clients on track
- Set realistic client goals and monitor compliance
- Identify clients who need extra attention
Build Programs
Faster Than Ever
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Save time and deliver programming straight to your clients' phones in a flash! Learn how Trainerize Master Programs and the Master Programs Library make it easier than ever to build, share, copy, edit, and send programs.
You'll learn how to:
- Build a Master Program and subscribe clients to it
- Keep your programming organized and deliver a consistent training experience across your business with the Master Program Library
- Copy, import, share, and edit Master Programs
- Combine Master Programs and Groups to quickly deliver group training experiences
The Ins and Outs of Attracting New Clients
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You want to grow your business and boost your revenues, and that means bringing in more clients. Learn the marketing tactics used by top fitness professionals to attract new clients and keep their business booming.
You'll learn how to:
- Identify your business niche and target market
- Leverage your existing network and clients to attract new business
- Market your services online
- Create and use lead magnets
- Entice new clients with welcome offers or introductory programs
Thriving in the New Normal
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Social media marketing is one of the best ways to find new clients and connect with your target audience. This is especially true for those operating in the fitness industry during COVID-19. Social media experts, Zach Carrier and Sven Schumann, from Hypify, help many fitness-related businesses around the world to navigate the changing landscapes of Instagram and other channels. In this webinar they will provide strategies on how to reach the full potential of your business on social media. You will learn:
- Ways to succeed on social media during this pandemic
- How to develop your Instagram brand with a targeted and authentic audience
- Strategies to promote your business on social media and increase your revenues
Talking Business with Innovative Fitness
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In this webinar, fitness industry leaders Sharad Mohan and Curtis Christopherson will be talking about business challenges brought on by COVID-19 and how Innovative Fitness is addressing them. Get an inside look at how this large scale company is problem-solving and how you can apply these concepts to your own business or personal training strategy. We will be talking about the following:
- How COVID-19 has affected Innovative Fitness and other similar companies
- What immediate steps are being taken to manage the fallout
- How will this impact the company's business model when COVID-19 has passed
